The Your Car. Your Data. Your Choice. campaign represents the interests of individual car owners and the independent repair shops and auto parts stores that serve them. We believe car owners should have the right to access and control their own vehicle data. We're fighting to put car data back where it belongs - in the hands of car owners.

  • This document presents and defines our key points and messages in an effort to keep our members and other stakeholders aligned on the issues surrounding telematics. It will be updated as needed.

    Learn more on Telematics Principles

  • Today, any telematics data coming in and out of vehicles go through OEMs, making them the data’s gatekeepers and giving them full control over who has access, how the data is accessed and how much access costs. Auto Care supports a solution that provides security, privacy, choice, safety, and a level playing field for the marketplace. A solution that enables a smart global infrastructure, where the vehicles of the future can “talk” to infrastructure components like roads, traffic lights, emergency vehicles and other vehicles , which results in safer and more efficient roadways.

    View Secure Vehicle Interface Fact Sheet

  • Today’s modern vehicle could be described as a computer on wheels. These connected cars feature about 150 million lines of programming, or the computing power of 30 personal computers. It’s estimated by 2022, 87 percent of vehicles in the United States will be equipped with wireless technology that collects and reports extensive vehicle information. This wireless technology, known as telematics, enables the real-time transmission of vehicle data, including vital maintenance and repair information, which helps provide a safer driving experience by monitoring driver behavior and vehicle health.

    Learn more on consumer and vehicle data

  • The ability to directly access data from a vehicle is at risk.  It will take the united front of the Auto Care industry to ensure that consumers can continue to choose who maintains and repairs their vehicle.  We all need to get involved – Educate and engage your organization by leveraging the tools within these toolkits.

    Browse industry and consumer resources

Did you know:
  • By 2022, nearly 90% of new vehicles in the U.S. will be equipped with telematics (source: IHS Markit)
  • Yet, nearly 3 in 4 consumers are unaware of telematics
  • 71% of consumers assume vehicle owners have direct access to their vehicle’s data. They’re Wrong.
  • 86% of consumers support vehicle owners having access to this data and nearly 8 in 10 consumers believe vehicle owners should control who has control to this data.

There are two possible solutions: One is a negotiated settlement with the vehicle manufacturers. Despite attempts by the Auto Care Association and others, no such agreement has been reached to resolve the data access/control issue. Absent an agreement, the second solution for ensuring consumer control and access to data is legislation, which the ACA is actively working on at the state and federal levels via our government affairs department, coalition partners and public education campaign.

It's time to take action. If you're a member of our industry, learn more about the campaign and take the pledge to get involved today!


For inquiries or to request interviews with subject matter experts in telematics, contact

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