Women in Auto Care annually distribute several awards in recognition of the amazing contributors within the automotive industry. Both the Women of the Year and Automotive Communications Awards are administered by the Women in Auto Care Executive Committee, alongside volunteer industry expert. Winners are recognized at the Women in Auto Care awards ceremony and reception during AAPEX in Las Vegas, as well as via both Women in Auto Care and Auto Care Association media channels.

Automotive Communications Awards  

  Deadline to enter is September 10, 2021.

Recognizing companies and agencies that provide automotive information through outstanding advertising, marketing and public relations efforts throughout the past year. The communications awards cover several Business to Consumer and Business to Business categories. Campaigns must have launched between September 1, 2020 - August 31, 2021 and companies can submit for as many categories as they see fit. The fee is $199 for the first entry and $125 for each additional entry.

2021 winners will be recognized via the following channels:

  • Featured in press release announcement;
  • Recognition during the Women in Auto Care Automotive Communications Awards Ceremony during AAPEX in Las Vegas;
  • Highlighted on Women in Auto Care social media channels;
  • Recognition during the 2022 Women in Auto Care Leadership Conference;
  • Recognition on the Women in Auto Care website.

View the 2021 Automotive Comms Awards Categories (PDF)

Submissions are now open!

carmcast auto care awards


Watch this informative CarmCast on the benefits of getting involved.

Women of the Year Awards 

 Nominations for 2021 are closed.

Women in Auto Care annually honors deserving women throughout the industry with three Women of the Year Awards:

Auto Care Woman of the Year

This award is presented to a woman who is a leader, mentor, and role model  who has made significant and outstanding contributions to the auto care industry.

2020 Winner: Lauren Beaulieu, vice president, professional marketing, Advance Auto Parts

Female Shop Owner of the Year

This award is presented annually to an outstanding female shop owner who demonstrates role model behaviors, leadership and commitment to the advancement of women.

2020 Winner: Kim Auernheimer, owner and business manager, Cool Springs Automotive, LLC (dba CS Automotive)

Auto Care Woman of Excellence

This award is presented annually to a woman who is a Women in Auto Care member and who has provided recent outstanding contributions to the auto care industry while demonstrating role model behaviors, leadership and commitment to the advancement of women. She is considered a rising star in the industry.

2020 Winner: Danielle Sonnefeld, vice president, business development, N.A. Williams Company