marketing and communications committee

The Auto Care Marketing and Communications Committee consists of association members who are involved in public relations, communications, publications, media, and marketing in the auto care industry, as well as interested members from other Auto Care Association segments. The committee reviews and suggests ways to better market the Auto Care Association and to enhance the communications program for internal and external audiences. Members of the Marketing and Communications Committee also serve as an unofficial editorial board for the association.

The Marketing and Communications Committee also presents the Impact Awards: 4 Under 40 in partnership with YANG as well as the new Auto Care Marketing and Communications Awards. 

Applications to join the committee open in November for 3-year terms starting in January. Those elected to leadership positions on the committee qualify for CEU credits towards their Master Automotive Aftermarket Professional (MAAP) designation from Northwood University/University of the Aftermarket. 

what is the committee working on currently?

• Right to repair industry and consumer education campaigns
• Auto Care content strategy and channels

committee members