Dave Bohr
Director of Category Management
Bill Murray & Associates
Dave Bohr entered the automotive aftermarket in 1984 and over the course of his career has worked across the industry, including in Retail, Manufacturing and as a Rep. He got involved with Auto Care in 1999 and has been part of the Category Management committee ever since. He was part of the original line review template that The Partnering Group built for Auto Care in the early 2000’s. Moreover, he was part of subcommittee’s efforts that worked to expand the data from NPD to get to SKU level data.
Outside of the aftermarket, Dave is a nationally registered EMT and volunteer on 2 local fire departments. He is also Delta Black Belt Certified in Business Insights. He is passionate about our industry and elevating category management in the automotive aftermarket.
