
Brooks Cochrum
Director of Business Intelligence
Pronto Network Cooperative
Brooks Cochrum, ACP, MAAP, is Director of Business Intelligence at Pronto Network Cooperative, where he leads initiatives spanning business intelligence, rebate programs, and digital platform design. With more than 25 years of experience in the automotive aftermarket, including a senior leadership role at Four Seasons/SMP, Brooks brings deep expertise in cataloging, product data, and category management. He is a long-time contributor to the Auto Care Association, actively participating in ACPN and serving as the Vice Chair of the Category Management Committee. Brooks is also a Northwood University Leadership 2.0 graduate and frequent presenter, helping to cultivate leaders in our industry.