Marketing Tips - I Get a Little Better Each Day
No one ever said marketing was easy or predictable. Given the rise of e-commerce and e-correspondence, we’re in front of our computers more than ever before. Below are 4 tried and tested marketing tools to keep the momentum going in 2022. #NotanAd
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Social Media: Zoho
Zoho claims they’ve got “the content calendar you always wanted” and they aren’t lying. “Zoho One Bundles” offer an all-in-one platform for CRM, finance, file management, social media, email campaigns and A LOT more. The biggest win for all social media managers is that you can schedule social posts to LinkedIn! -
Video Content: Magisto
If Adobe = Queen; Magisto = Rook. If you’re on a crunch to crank out that next video, Magisto is the tool for you. Their fancy magic A.I allows you to simply choose the videos and photos you want, pair it with a theme and a few minutes later you have a masterpiece, transitions, music, and branding included. Oh AND, you can do all that on your phone. -
SEO Optimization: Metatags.io
You know how you paste a link on social or see your article in a google search and the preview image is out of frame, the title is wrong, description is in all caps, etc. This is when you need Metatags.io + IT’S FREE + it will auto format for Google, Facebook, Twitter, LinkedIn, Pinterest, and Slack.
Step 1: Copy and paste the link to your blog, article, whatever.
Step 2: Choose the image you want to show up as the “preview”.
Step 3: Type in your title and description.
Step 4: copy and paste meta tag into <head> section of your website. -
Another Free Tool to Keep an Eye on eCommerce – Keepa Chrome Plugin
Nobody asked, but I’m gonna say it - I want a Theragun for Christmas. With the Keepa plugin, you can simple search your products on Amazon or Ebay and you’ll see an overview of price history and sales. There’s a paid version of course, but here’s a glimpse of what the free version looks like:
Mary Ieng, Community Engagement Manager
I lead programs that advance the development of under-40 professionals in the auto care industry while keeping it fun.
The YANG Effect newsletter is your quarterly "pit stop" for all things Automotive Aftermarket contributed to and written by under- 40 industry professionals.
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