Pumping Up the Facts in Our Factbook

Posted by Kathleen Schmatz on June 04, 2013

Pumping Up the Facts in Our Factbook

Every day we are all bombarded with facts, data, information, predictions… tons of stuff. But, most of it is totally useless unless we can sift through it, make sense of it and find ways to apply it to our daily personal or business lives.

Clearly, data is king these days for aftermarket businesses, and that’s why our association makes every effort to deliver valuable market intelligence to our members in our flagship publication – the AAIA 2014 Digital Aftermarket Factbook. The Factbook is our most popular and sought-after publication because it is the most comprehensive, in-depth resource of aftermarket industry data, analysis, trends and information there is.

The 2014 edition has taken a giant step forward, adding considerable new content. In addition to the new research material and easy access to online resources through live embedded hyperlinks, members can download Excel-based files, charts, tables and graphs to use in presentations.

For more information or to order your Factbookclick here.