years, I’ve been reading study after study proclaiming that Millennials would
rather own a laptop or iPad or iPhone than get their driver’s license and own a
comes along a study conducted by MTV that totally contradicts this notion.
study called “Millennials Have Drive” was released at the National Automobile
Dealers Association Convention and Expo recently. The study reported that three
in four young people would rather give up social media for day than their car,
and 72 percent would rather give up texting for a week than their car.
look at these statistics:
- Three in
four Millennials feel like they couldn’t live without their car.
- 85 percent
of Millennials are looking forward to one day owning the car they’ve
always wanted, versus 59 percent of Boomers and 72 percent of Gen Xers.
- 70 percent
of Millennials like driving a lot versus 58 percent of Boomers and 66
percent of Gen Xers.
- Eight in 10
Millennials get around most often by car as opposed to any other form of
these survey results are, as the report says, “A stark contrast to studies in
recent years that show driving on the decline among young people.”
the results are a quite a contrast, and certainly encouraging for the auto care
young people actually do still have a love affair with their automobile.